Enabling Dr. Lance O’Sullivan’s iMOKO vision to create a new and smarter way to deliver healthcare is no easy task. Dr. Lance O’Sullivan and his team selected Office 365 as… Read more »Leading Virtual Health service iMOKO powered by Office 365
Property Council New Zealand serves as the national voice of the property industry. Headquartered in Auckland and with branch offices around the country, the organization had an IT infrastructure that… Read more »New Zealand property experts streamline IT, improve collaboration with cloud-based solution
Accounting software like MYOB and Xero is great for automating tasks that once required hours of manual work. Franchise organisations use them to manage payrolls, tax returns, and other compliance… Read more »Integrate your accounting software with Office 365 and watch the business opportunities grow!
Let’s start by laying our cards on the table. This is not a quiet article offering an objective view of the pros and cons of different choices in business. It… Read more »Register your business domain name and reap the rewards.
Cyber crime in New Zealand is on the rise and it’s not just big businesses and government organisations that need to take this threat seriously. Research shows that in 2016… Read more »Infographic: Cyber crime in New Zealand – what you need to know
The digital world is a new frontier to many and has rapidly changed the ways we do business. Strategies that have made us successful offline might not always work in… Read more »10 digital branding mistakes you’re probably making
The 4 P’s of marketing are a well-known recipe for a successful marketing plan. Most of us know these to be ‘Product, Price, Promotion and Place’. There are also 4… Read more »The 4 P’s of Business Leadership: Purpose, Persistence, Patience, Productivity
Jodyanne Kirkwood & Tarja Viitanen from Otago University surveyed 217 business owners about Tall Poppy Syndrome (“TPS”) and how it affects them in their decision making in their businesses. Check… Read more »Does Tall Poppy Syndrome really impact business owners in New Zealand?
Strategies to help win customers without breaking the bank. Back in the late 90s, working as a marketing consultant, I would always hear the managing director of a risk insurance brokerage I was assisting… Read more »6 low cost marketing ideas for startups
If you’re a salesperson or a business owner with an awesome product or service but no recognisable or credible brand behind you, how can you realistically compete? In 2016 global… Read more »How important is your brand for getting a foot in the door?